See you @ Web3 Live, London. But first, peep my new ai generated headshot.
Catch me at Web3 Live where I’ll be diving into the evolution of Web2 to Web3, and how you can reimagine your branding, marketing and activations for the future. I’ll also be moderating a panel on The Future of Fashion, where
Move over, SkyNet, there’s a new AI kid on the block and it goes by the name X.AI
Courtesy of none other than tech wizard, Elon Musk. Musk, who’s been teasing us with rumours of a new AI company, has finally incorporated X.AI, with himself as the director and his family office’s Jared Birchall as its secretary. Apparently, Musk
When cancel culture came to town
The rise of cancel culture - the online phenomenon that has everyone walking on eggshells. It seems like every other day, a new celebrity or public figure is getting "cancelled" for being on the wrong side of {insert topic, cause
Forbes 30 under 30: We need to talk about redefining success.
Ah, the elusive 30 Under 30 list – a trap set for us mere mortals who couldn’t quite make the cut. But is this celebration of youthful achievement actually a breeding ground for unethical behaviour? It’s no secret that the pressure
Web3: Future Friendly Tech & Dope Sh*t
Greetings, fellow humans! There are a couple of things you might've noticed if you've spent any time in the tech and finance spaces over the past decade: Firstly, everyone is mad at Google/Facebook/TikTok for hoarding our data. Secondly, a good chunk
Pushing Brand Marketing To The Next Level With NFTs
Selling branded merchandise has been one of the many ways of effective marketing strategies employed by brands to increase profit margins. Many of these branded collectibles are perishable with limited resale value. Now, cryptocurrencies are carving new business models to
Navigating In-House Roles vs Agency Roles as a Brand and Digital Marketer
As user interaction with technology has evolved over the last decade, marketing evolved too. We moved away from watching timed TV shows — to Facebook vines, YouTube videos and 60 second Tiktok clips. All in a matter of a few
When you’re full of bull, keep your mouth shut!
Growing up, my dad would share short stories to teach us life lessons… and to make us giggle. One of my favourites is this story of the Lion and the Bull. I have no idea where the story originated, but
10 Quick Steps to A Successful D2C (Direct-to-Consumer) Online Store: Beginners Edition
Imagine a world where you could buy your favourite products, from laptops to skincare, right off the manufacturer’s website. Oh, right — you can! In this Direct-to-Customer (D2C) model of eCommerce, sales and marketing strategies such as wholesale or Amazon